The Power of Women

21% of all homes purchases in 2004 were made by women - up from 18% in 1997 - this increase in female home ownership is creating a revolution in design and how to approach the female market:

• Single women account for one-third of condominium buyers; they like the sense of community and amenities

Source: National Association of Realtors

Design Basics Home Plans service offers "Her Home" a complete Woman-Centric home plan design service creating home plans designed around the needs of a woman.

• Features include open floor plans centered around family togetherness, drop zones off of the garage to catch sports equipment, keys, mail etc. A monthly magazine, blog and other design services are available.

Beautiful solutions for storage and organization are key; bathroom and storage cabinetry from InBani that can adjust, move and roll from place to place while keeping a stylish edge in bright colors and modern shapes:


Traditional home materials become more feminine; flooring from Desire Flooring with added sparkle for a glam approach:

Modern design now takes on a feminine side; curvy shapes from Aster Cucine's kitchen design with rounded counters, cabinets and appliances: